Best known for its simple cloth slippers and instantly graspable giving model, “One for One” — for every pair of shoes it sells, Toms gives a pair to a needy child — the company has attracted over 2 million followers on social media, now generates estimated revenues of over 0 million and, last month, hit a major milestone: since launch, in 2006, Toms has donated over 10 million pairs of shoes.
And Abraham Attah--the 15-year-old co-star of --turned up for his presenter's gig shod in a pair of the company's signature alpargata slip-ons, made specially for him from embroidered black velvet.
In the latest instalment of Founder Stories, a series highlighting the personal and professional journeys of some of fashion’s most dynamic entrepreneurs, Bo F speaks with Blake Mycoskie, founder of Toms.
founded Toms, the company that would become his “business soulmate.” Unlike Mycoskie’s previous ventures — EZ Laundry, outdoor advertising company Mycoskie Media and failed reality television channel Reality Central — Toms is a philanthropic retailer, born from a social mission: outfit needy children with shoes.
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